How to Choose the Perfect Gift for Anyone (Even the Picky Ones)

How to Choose the Perfect Gift for Anyone (Even the Picky Ones)

Finding the perfect gift for someone who already owns half of John Lewis and dismisses your suggestions with a polite but pointed smile is no small feat. There are those who say “oh, anything’s fine,” and mean it - and then there are the picky ones. The people for whom “fine” is code for “I’ll be quietly judging this for the next decade.”

But here’s the secret: the key to a perfect gift isn’t in the price tag, the wrapping, or whether it matches their dining room décor. It’s about giving them something meaningful. Memorable. Unexpected. Something that says, “I saw this and thought of you - not just because it’s lovely, but because it speaks to something only we understand.”

Why Experiences Beat Stuff (Especially for Fussy Recipients)

Happy couple laughing together while enjoying a fun gift experience, perfect idea for romantic and unique couple gifts

Here’s the thing about physical gifts: they either collect dust or get re-gifted to someone even less deserving. Experiences, however, don’t come with gift receipts. They come with stories. And those are far harder to misplace.

Whether you're shopping for a thrill-seeker, a serial napper, or someone whose aesthetic tastes change with the lunar cycle, experience gifts let you skip the awkward guesswork. The right one says, “I value our time together more than any trinket.” And crucially, it doesn’t need dusting.

For the Overachiever Who Never Sits Still: A Helicopter Flight

Helicopter taking off with happy passenger and pilot, thrilling helicopter ride gift experience for adventure seekers

If your recipient thinks standing still is a personality flaw, send them soaring. The 55 Mile Helicopter Flight for Two is the sort of high-octane gift that leaves no room for ambivalence. With sweeping views and speeds of over 120mph, it’s the gift that literally takes off. They won’t return it. They’ll be too busy telling everyone about it.

For the Couple Who Already Owns 14 Cheese Boards

London Sunborn superyacht hotel at sunset with couple in robes enjoying luxury breakfast in bed romantic hotel experience

Some couples have *everything*. Including, somehow, the exact same taste in bath towels. So, what do you get the duo who’s already Pinterest-perfect? Time together. The Two Night Getaway for Two is an ideal gift for couples who’d much prefer a countryside escape over another copper cocktail set.

There’s also the option to get properly luxurious with the Executive Yacht Overnight Stay with Dinner and Wine. Docked in London, complete with a three-course meal and skyline views - it’s less “gift” and more “Netflix-worthy plot twist.”

For the One Who’s Hard to Pin Down (Because They’re Too Cool)

Man drinking beer with a group enjoying a fun sip and paint experience, creative group activity and unique gift idea

If you’ve got a mate who only drinks coffee in independent roasteries and refers to their playlist as “eclectic,” you need something offbeat but thoughtful. Try a Sip and Paint Experience for Two. Equal parts art therapy and cocktail hour, it’s relaxed, expressive, and charmingly unpredictable. Like them, but with fewer unsolicited opinions about film noir.

For the Tea-Drinker with Impossible Standards

Deluxe 3-tier afternoon tea and Japanese afternoon tea set, luxury tea experience and unique gourmet dining experience

Afternoon tea has been gentrified to within an inch of its life - but that doesn’t mean it can’t surprise. For the traditionalist, the Deluxe Afternoon Tea for Two offers finger sandwiches, scones, and enough clotted cream to silence any complaints.

But for something with more flair, the Japanese Afternoon Tea at Sanctum Soho swaps the cucumber for kimchi (metaphorically speaking). Modern, bold, and served in a five-star setting - it’s the tea they didn’t see coming, which is exactly the point.

For the Sentimental Type Who Doesn’t Want You to Make a Fuss

Steam train at platform surrounded by billowing steam, classic vintage train journey and scenic railway experience

They say they don’t need anything. You believe them about as much as you believe they *enjoy* being surprised. Enter the Steam Train and Afternoon Tea - a gentle, nostalgic gift that’s quietly thoughtful without being overly flashy. Rolling countryside, vintage charm, and an afternoon tea that says, “I get you” without uttering a word.

For the Dog-Obsessed Friend Who Cancels Plans for Walkies

Woman playing with dog on hotel bed, dog with ball in mouth, pet-friendly hotel stay and fun travel experience

We all know one. They won’t leave town unless the dog comes too. For them, our Dog Friendly Stays make an excellent gift: accommodation in scenic locations, pet-welcoming venues, and the unspoken approval of their four-legged shadow. It’s thoughtful, practical, and guaranteed to go down better than yet another personalised dog bowl.

Still Not Sure? Shop by Personality, Not Just Preference

If all else fails, break it down. Browse Gifts for Him and Gifts for Her to match style with substance. Or explore our full collection of Gifts for Couples - ideal for shared surprises that don’t involve arguing over the thermostat.

Final Thought: The Gift of Meaning Is Always the Right Fit

Ultimately, the perfect gift isn’t about ticking boxes - it’s about making someone feel seen. Whether it’s a dog-friendly escape, a skyline dinner, or a slightly wobbly watercolour painted under the influence of wine, what matters is the memory you’ve wrapped inside. And not even the pickiest recipient can turn that down.